India Module Courses
Hyderabad and Mumbai, India
Business Ethics
What role should ethics play in the conduct of business? How do cultural considerations bear on the issue? Professional Responsibility and Business Ethics address these questions with specific reference to the business environment in the People’s Republic of China. Investigating the relationship of ethics to success and culture to ethics, this course equips participants to tackle the thorny ethical issues associated with doing business in China and other culturally distinctive nations.
Doing Business in India: Entrepreneurship
India has recently established itself as the world’s second largest emerging market after China. Many observers had predicted that the world’s largest democracy, with a population of over 1.2 billion people, would inevitably emerge to become a formidable economic force in the world economy. What has been surprising is how rapidly it has transformed itself from being a slow-growth, state-managed economy, to being a thriving and very successful centre of entrepreneurial activity and economic growth. In this course you examine the forces that have combined to fuel this growth, with a specific focus on the unique nature of Indian entrepreneurialism.
Global Marketing 1
The marketing function is primary to the ultimate goal of every organization – to create value for the customers and thereby for itself. Global Marketing considers how customers and their needs are defined and how competitive strategy is developed. Students develop a thorough understanding of positioning statements and the marketing mix, before applying these frameworks to cases from a wide array of verticals and contexts.
Macroeconomics and the Political Environment (Economics 2)
In what context are major managerial decisions made? How well is it understood? Macroeconomics and the Political Economy examines the determinants of aggregate economic activity in modern open economies. Applying a simple but effective model of micro economies both large and small, the course analyzes important economic issues, including free trade, monetary policy, fiscal policy and inflation.
